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The renowned publisher has welcomed a seasoned producer from Respawn Entertainment to oversee the studio crew at their internal studio, which is currently crafting the upcoming third-person action-packed title known as this innovative game.

Leadership Transition Follows Poor Response

The new appointee assumes the leadership position at the development studio following the departure of former leader Michael Condrey, who was removed from his post due to the game's lackluster initial reveal last fall.

On Wednesday, the company's top executive a key figure notified employees about this strategic move through an internal memo, which emphasized that early feedback sessions had indicated the need for a clearer direction.

The president expressed that the developers is now refining the project with a refreshed approach, aiming to address gamer demands.

A Pattern of Key Recruitment

The news echoes a similar move taken by 2K Games in the summer, when they hired an industry veteran from Blizzard to assist with the beloved franchise studio Cloud Chamber.

Below is the full text from Ismailer's memo:

Hello Everyone—

I know you all just wrapped up your town hall - I trust you’re as excited as I am with the good news. Previously I sent you all a update, I expressed the following: “I am confident in this group. You all are some of the most dedicated and creative developers we have had the opportunity to collaborate with - and we’re looking forward for that collaboration to persist.”

Through your commitment and adaptability, especially over the past twelve months, you repeatedly show that.

The player input from last autumn’s the game playtest was informative. It validated the promise of a action-packed game but indicated we still had refinements needed. It revealed the requirement for a more distinct vision.

The progress is encouraging to see how far you’ve progressed. You embraced the criticism to consideration and reimagined the title with a refreshed vision - one that’s poised to deliver on its potential to our fans.

The trust in Project ETHOS strengthens every day. To advance the remarkable development you’ve made, It is a pleasure to introduce the new hire as the incoming Lead of the team. After a period of discussions, he officially joins us on Monday, October 20.

Ben’s management and experience in the PVP shooter field is considerable, having dedicated the recent years developing and managing some of the most popular titles in the industry, including the acclaimed shooter, and more recently, the battle royale hit.

Let’s together in receiving him next week. We are all excited to continue witnessing the evolution of Project ETHOS in the weeks to ahead.

The President

Experience of the Incoming Leader

The appointee currently serves in the position of executive producer and head of production at Respawn Entertainment for Apex Legends. He earlier worked at Treyarch and Activision in various production roles on the Call of Duty games, and, before that, had periods at 2K and Electronic Arts.

Title Details and Concept

Project Ethos was revealed in October 2024 alongside a early access event. Then, the developers presented the title as a "no-cost, 3rd-person action-packed experience and an innovative evolution on the category."

"Create your ideal gameplay session—or face defeat—in this engaging over-the-shoulder adventure! Customize your character in live gameplay to fit your unique tactics," the official summary explains. "Challenge the opponents with unique powers, stakes, and challenges that change every round. Will you leave securely with your hard-earned loot? Alternatively take a risk, gamble everything, and hope your group can achieve the highest spot? The choice is in your hands."

Project Ethos has not yet received an official release date or consoles, but players can expect further news as creation progresses.